A futuristic concept in the historic center of Pontedera, a small town near Pisa. Opened in 2012, the project draws inspiration from the Japanese world: the full-height glass entrance seamlessly blends the exterior with the interior of the space. Inside, visitors explore a completely unique environment, making Divo Pontedera a one-of-a-kind reference point for fashion in Pisa and the surrounding area.

A blade of white metal, suspended beneath the vaulted ceilings, connects all the spaces like an Ariadne’s thread. Along the walls, large sheets of white metal serve as a backdrop for the display of clothing from the most prestigious fashion houses, alongside an engaging mix of emerging brands that set the trends season after season, distinguishing Divo among clothing stores in Pisa for its innovative selection.
Furniture, displays, and work tables in white metal - folded as if they were paper - form a dance of origami arranged in different compositions. Large interior mirrors run throughout the store, and the fitting rooms, suspended in the air, are created from a simple metal circle. The interior space features raw, textured concrete in striking contrast to the vibrant colors of luxury, cutting-edge shoes and accessories.