BOUTIQUES

DIVO's history dates back to 1959 when it was founded by Divo Novelli and his wife Franca. The clothes shop is located in Santa Maria a Monte, in the province of Pisa, in one of the most important Italian tanning and shoe industry areas. It's a point of reference for those who love fashion. It's a really modern boutique where the main Italian and foreign labels are accurately selected and proposed to the customers for their exclusiveness.

It's a futuristic reality situated in the historical center of Pontedera, a small town near Pisa. It opened in 2012. Its project takes inspiration from the Japanese world. The front of the store has got a huge high glass that gives a natural flow between inside and outside. Inside the store, the customer explores an original space: a white metal blade suspended beneath the vaults connects all the rooms as if it were Ariadne’s thread. On the wall, large white metal sheets are the background for garments display of the most popular Italian luxury brands of fashion but also of the upcoming brands which determine new trends season after season.

It was opened in 1988 and located in Santa Maria a Monte, in the province of Pisa, within walking distance from the main store, DIVO Boutique. It is entirely dedicated to women’s collections. It was opened to meet the requirements of those women and girls who love to wear fashion clothes that look fresh, trendy and easy to wear.

Opened on 25 September 2020, DIVO KIDS is the most recent store of DIVO’s family. It is located in Corso Matteotti 20, Pontedera, right next to our adult boutique DIVO Pontedera. The store was created to give our little customers, babies, kids and teenagers indeed, a great variety of luxury proposal, offering all of the top brands already present in our other Boutiques. If you are a mother who found the perfect Dolce & Gabbana dress in one of our Boutiques, you will then find the so called ‘mini me’ version for your girl in our new store, isn’t this amazing? Don’t worry fathers out there, of course you will finally be able to surprise your beloved child with a pair of ‘Oversized’ sneakers by Alexander McQueen. Shopping becomes then a special moment of fun for everyone.